Understanding Attitudes and Predicting Social BehaviorPrentice-Hall, 1980 - Broj stranica: 278 This book is concerned with the prediction and understanding of human behavior. To solve applied problems and make policy decisions it is often necessary to forecast or predict people's behaviour. Predictions may involve such diverse questions as the number of children people will have, whether or not they will buy a car in the next year, for whom they will vote in a given election. In many instances, the goal goes beyond prediction and attempt to influence or change behaviour. |
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Stranica 96
... applied to any behavior under volitional control . As we saw in chapter 7 , attempts to explain behavior have typically relied on such variables as demographic characteristics , personality traits , traditional mea- sures of attitude ...
... applied to any behavior under volitional control . As we saw in chapter 7 , attempts to explain behavior have typically relied on such variables as demographic characteristics , personality traits , traditional mea- sures of attitude ...
Stranica 218
... applied settings . We saw that outcomes such as weight loss or childbirth are influenced by appropriate behaviors , although other factors must also be taken into account . In contrast , we provided evidence to show that a given ...
... applied settings . We saw that outcomes such as weight loss or childbirth are influenced by appropriate behaviors , although other factors must also be taken into account . In contrast , we provided evidence to show that a given ...
Stranica 249
... FISHBEIN , M. Understanding public reactions to energy proposals : An application of the Fishbein model . Journal of Applied Social Psychology , 1978 , 8 , 319-340 . BRANNON , R. Attitudes and the prediction of behavior . 249 References.
... FISHBEIN , M. Understanding public reactions to energy proposals : An application of the Fishbein model . Journal of Applied Social Psychology , 1978 , 8 , 319-340 . BRANNON , R. Attitudes and the prediction of behavior . 249 References.
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A HISTORICAL PERSPECTIVE | 13 |
How to Define and Measure Behavior | 28 |
ACTION TARGET CONTEXT AND TIME | 34 |
Autorska prava | |
Broj ostalih dijelova koji nisu prikazani: 27
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Understanding Attitudes and Predicting Social Behavior Icek Ajzen,Martin Fishbein Prikaz isječka - 1980 |
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