Understanding Attitudes and Predicting Social BehaviorPrentice-Hall, 1980 - Broj stranica: 278 This book is concerned with the prediction and understanding of human behavior. To solve applied problems and make policy decisions it is often necessary to forecast or predict people's behaviour. Predictions may involve such diverse questions as the number of children people will have, whether or not they will buy a car in the next year, for whom they will vote in a given election. In many instances, the goal goes beyond prediction and attempt to influence or change behaviour. |
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Stranica 18
David F. Summers. opportunity , but perception of behavioral control that influences behavior . Therefore , the capability of intentions to predict behav- ior is influenced by the degree of a person's perceived behavioral control ( Ajzen ...
David F. Summers. opportunity , but perception of behavioral control that influences behavior . Therefore , the capability of intentions to predict behav- ior is influenced by the degree of a person's perceived behavioral control ( Ajzen ...
Stranica 46
... intention . First , antecedents are derived from theoretical models transferred from other disciplines to the field of SE . An example thereof is the Theory of Planned Behavior ( Ajzen , 1991 ) which is used in but not limited to the ...
... intention . First , antecedents are derived from theoretical models transferred from other disciplines to the field of SE . An example thereof is the Theory of Planned Behavior ( Ajzen , 1991 ) which is used in but not limited to the ...
Stranica 115
... intention, TPB theory is more widely applied because it is a theory with high reliability and a good predictor of intention to perform actual behavior over many different areas. According to the theory of planned behavior (TPB) of Ajzen ...
... intention, TPB theory is more widely applied because it is a theory with high reliability and a good predictor of intention to perform actual behavior over many different areas. According to the theory of planned behavior (TPB) of Ajzen ...
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A HISTORICAL PERSPECTIVE | 13 |
How to Define and Measure Behavior | 28 |
ACTION TARGET CONTEXT AND TIME | 34 |
Autorska prava | |
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Understanding Attitudes and Predicting Social Behavior Icek Ajzen,Martin Fishbein Prikaz isječka - 1980 |
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