Understanding Attitudes and Predicting Social BehaviorPrentice-Hall, 1980 - Broj stranica: 278 This book is concerned with the prediction and understanding of human behavior. To solve applied problems and make policy decisions it is often necessary to forecast or predict people's behaviour. Predictions may involve such diverse questions as the number of children people will have, whether or not they will buy a car in the next year, for whom they will vote in a given election. In many instances, the goal goes beyond prediction and attempt to influence or change behaviour. |
Iz unutrašnjosti knjige
Rezultati 1 - 3 od 20.
Stranica 114
... natural goal of a mature woman . Vocational aspirations were seen as a tem- porary interest that would not completely satisfy the needs of a woman . Her psychological adjustment was in question if she persisted in showing a greater ...
... natural goal of a mature woman . Vocational aspirations were seen as a tem- porary interest that would not completely satisfy the needs of a woman . Her psychological adjustment was in question if she persisted in showing a greater ...
Stranica 133
... nature and tenor of social relationships within the family " ( Westoff et al . , 1961 , p . 182 ) . The main personality variables included in this study were generalized mani- fest anxiety , need for nurturance , compulsiveness ...
... nature and tenor of social relationships within the family " ( Westoff et al . , 1961 , p . 182 ) . The main personality variables included in this study were generalized mani- fest anxiety , need for nurturance , compulsiveness ...
Stranica 154
... natural color is not at all important : extremely important 0 1 2 3 4 5 6 2. With respect to natural colors , Sony color television sets are extremely unsatisfactory -3 -2 -1 0 +1 +2 extremely satisfactory +3 The same scales are used ...
... natural color is not at all important : extremely important 0 1 2 3 4 5 6 2. With respect to natural colors , Sony color television sets are extremely unsatisfactory -3 -2 -1 0 +1 +2 extremely satisfactory +3 The same scales are used ...
Sadržaj
A HISTORICAL PERSPECTIVE | 13 |
How to Define and Measure Behavior | 28 |
ACTION TARGET CONTEXT AND TIME | 34 |
Autorska prava | |
Broj ostalih dijelova koji nisu prikazani: 27
Ostala izdanja - Prikaži sve
Understanding Attitudes and Predicting Social Behavior Icek Ajzen,Martin Fishbein Prikaz isječka - 1980 |
Uobičajeni izrazi i fraze
1976 presidential election Ahtola Ajzen assess atti attitudes and subjective attitudes toward voting attitudinal and normative becoming a homemaker behavioral beliefs behavioral category behavioral criterion birth control pills BRAND X chapter choice intention consequences context correlation correspondence determinants differential attitudes differential intentions effects example external variables extremely quite slightly factors family planning favorable Fishbein given behavior havior Icek Ajzen identify individuals influence intention and behavior intentions to perform investigators measure of intention measures of attitude menstrual cycle Miller beer motivations to comply negative normative components norms with respect Oregon Nuclear Safeguards party identification performing the behavior person's attitude person's intention physical activity presidential election primary beliefs reasoned action relation respondents salient beliefs scale score single actions slightly neither slightly slightly quite extremely smoking social subjective norms target theory of reasoned tion Toyotas tude voters voting behavior voting choice voting for Carter voting Yes weight loss women