Understanding Attitudes and Predicting Social BehaviorPrentice-Hall, 1980 - Broj stranica: 278 This book is concerned with the prediction and understanding of human behavior. To solve applied problems and make policy decisions it is often necessary to forecast or predict people's behaviour. Predictions may involve such diverse questions as the number of children people will have, whether or not they will buy a car in the next year, for whom they will vote in a given election. In many instances, the goal goes beyond prediction and attempt to influence or change behaviour. |
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Stranica 91
... underlying a given behavior . If so , they can provide insight into the factors de- termining these beliefs and thereby ultimately increase our understanding of the behavior in question . Note again , however , that according to our ...
... underlying a given behavior . If so , they can provide insight into the factors de- termining these beliefs and thereby ultimately increase our understanding of the behavior in question . Note again , however , that according to our ...
Stranica 134
... underlying or or- ganizing theory but has instead tended to test large numbers of relatively un- related hypotheses ... underlying the forma- tion of family planning intentions should differ from the processes underlying the formation of ...
... underlying or or- ganizing theory but has instead tended to test large numbers of relatively un- related hypotheses ... underlying the forma- tion of family planning intentions should differ from the processes underlying the formation of ...
Stranica 152
... underlying the attributes , while others attempt to identify the attributes that best discriminate between buyers and nonbuyers . One advantage of such an approach is that , by having respondents rate several brands with respect to each ...
... underlying the attributes , while others attempt to identify the attributes that best discriminate between buyers and nonbuyers . One advantage of such an approach is that , by having respondents rate several brands with respect to each ...
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A HISTORICAL PERSPECTIVE | 13 |
How to Define and Measure Behavior | 28 |
ACTION TARGET CONTEXT AND TIME | 34 |
Autorska prava | |
Broj ostalih dijelova koji nisu prikazani: 27
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Understanding Attitudes and Predicting Social Behavior Icek Ajzen,Martin Fishbein Prikaz isječka - 1980 |
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