Public Relations in the Nonprofit Sector: Theory and PracticeRichard D. Waters Routledge, 5. pro 2014. - Broj stranica: 366 Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations carry out their fundraising, public awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support. |
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Stranica 1992
... associations, the Association for Healthcare Philanthropy (AHP) and the Council for Advancement and Support of Education (CASE), began pursuing diversity recruitment initiatives. All three associations have launched public relations ...
... associations, the Association for Healthcare Philanthropy (AHP) and the Council for Advancement and Support of Education (CASE), began pursuing diversity recruitment initiatives. All three associations have launched public relations ...
Stranica 1996
... (Association for Healthcare Philanthropy, 2014). AHP provided an appropriate population because it is one of the three major U.S. fundraising associations; healthcare organizations are one of the heaviest employers of fundraisers; and ...
... (Association for Healthcare Philanthropy, 2014). AHP provided an appropriate population because it is one of the three major U.S. fundraising associations; healthcare organizations are one of the heaviest employers of fundraisers; and ...
Stranica 1997
... associations. A random sample of 600 AHP members was selected, and questionnaires were sent to participants via the U.S. Postal Service. A follow-up mailing also requested participation in the study. The survey instrument consisted of ...
... associations. A random sample of 600 AHP members was selected, and questionnaires were sent to participants via the U.S. Postal Service. A follow-up mailing also requested participation in the study. The survey instrument consisted of ...
Stranica 2000
... associations' claims that minorities can advance their career and thrive in fundraising, the roles' mean scores for minorities in this study reflected those of their Caucasian counterparts. As shown in Table 1–1, Caucasians enacted the ...
... associations' claims that minorities can advance their career and thrive in fundraising, the roles' mean scores for minorities in this study reflected those of their Caucasian counterparts. As shown in Table 1–1, Caucasians enacted the ...
Stranica 2002
... association) are classified as minorities. Discussions about diversity efforts have been started within the field's associations as a result of the 2005 diversity summit, and some efforts have been made to make fundraising an appealing ...
... association) are classified as minorities. Discussions about diversity efforts have been started within the field's associations as a result of the 2005 diversity summit, and some efforts have been made to make fundraising an appealing ...
Sadržaj
| 1989 | |
Examining the Extent of Fundraising Encroachment | |
Alumni Commitment OrganizationPublic Relationships and Ethics | |
Attitudes and Giving Responses after Susan G Komen | |
Exploring Gender and Inclusion | |
Grassroots Strategies for Public | |
Congressional | |
Framing by Energy Activist Groups and Frame Salience | |
The Influence of Message Source and Cultivation Strategies in a Nonprofit | |
An Historical Perspective on Activism | |
A Comparative Analysis of the U K and U | |
Perceptions Resources and Effective Twitter Practices | |
An Examination of Organizational Message | |
Developing Brand Personality | |
A Case Study in Relationship | |
Recommended Best Practices | |
A Test of the CrisisAdaptive Public | |
Creating Social Change through Technological Innovation | |
Afterword by Richard D Waters | |
Ostala izdanja - Prikaži sve
Public Relations in the Nonprofit Sector: Theory and Practice Richard D. Waters Ograničeni pregled - 2014 |
Public Relations in the Nonprofit Sector: Theory and Practice Richard D. Waters Pregled nije dostupan - 2017 |
Public Relations in the Nonprofit Sector: Theory and Practice Richard D. Waters Pregled nije dostupan - 2014 |
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