Public Relations in the Nonprofit Sector: Theory and PracticeRichard D. Waters Routledge, 5. pro 2014. - Broj stranica: 366 Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations carry out their fundraising, public awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support. |
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Rezultati 1 - 5 od 80.
Stranica 1971
... more than 75 peer previewed articles and book chapters, he is the associate editor of Case Studies in Strategic Communication and serves on seven editorial review boards. Routledge Research in Public Relations 1 Classical Rhetoric and ...
... more than 75 peer previewed articles and book chapters, he is the associate editor of Case Studies in Strategic Communication and serves on seven editorial review boards. Routledge Research in Public Relations 1 Classical Rhetoric and ...
Stranica 1987
... Public Administration Review, 71 (1), 77–86. Johnson, M. A. (1997). Public relations and technology: Practitioner perspectives. Journal of Public Relations Research, 9, 213–236. Kalugyer, A. D. (2014, June 17). Giving USA: Americans ...
... Public Administration Review, 71 (1), 77–86. Johnson, M. A. (1997). Public relations and technology: Practitioner perspectives. Journal of Public Relations Research, 9, 213–236. Kalugyer, A. D. (2014, June 17). Giving USA: Americans ...
Stranica 1988
... media by nonprofit organizations . New Media & Society , 15 , 294–313 . O'Neil , J. ( 2007 ) . The link between strong public relationships and donor support . Public Relations Review , 33 , 99-102 . Salamon , L. M. ( 2012 ) . The state ...
... media by nonprofit organizations . New Media & Society , 15 , 294–313 . O'Neil , J. ( 2007 ) . The link between strong public relationships and donor support . Public Relations Review , 33 , 99-102 . Salamon , L. M. ( 2012 ) . The state ...
Stranica 1992
... Review. Role Theory. Grounded in sociology and social psychology, role theory provides a suitable framework for describing an individual's daily tasks in the fundraising setting. As conceptualized by scholars, role theory focuses on “the ...
... Review. Role Theory. Grounded in sociology and social psychology, role theory provides a suitable framework for describing an individual's daily tasks in the fundraising setting. As conceptualized by scholars, role theory focuses on “the ...
Stranica 2005
... public relations . Public Relations Review , 8 ( 3 ) : 17–22 . Broom , G. M. , & Smith , G. D. ( 1979 ) . Testing the practitioner's impact on clients . Public Relations Review , 5 ( 3 ) , 47-59 . Carmines, E. G., & Zeller, R. A. ...
... public relations . Public Relations Review , 8 ( 3 ) : 17–22 . Broom , G. M. , & Smith , G. D. ( 1979 ) . Testing the practitioner's impact on clients . Public Relations Review , 5 ( 3 ) , 47-59 . Carmines, E. G., & Zeller, R. A. ...
Sadržaj
| 1989 | |
Examining the Extent of Fundraising Encroachment | |
Alumni Commitment OrganizationPublic Relationships and Ethics | |
Attitudes and Giving Responses after Susan G Komen | |
Exploring Gender and Inclusion | |
Grassroots Strategies for Public | |
Congressional | |
Framing by Energy Activist Groups and Frame Salience | |
The Influence of Message Source and Cultivation Strategies in a Nonprofit | |
An Historical Perspective on Activism | |
A Comparative Analysis of the U K and U | |
Perceptions Resources and Effective Twitter Practices | |
An Examination of Organizational Message | |
Developing Brand Personality | |
A Case Study in Relationship | |
Recommended Best Practices | |
A Test of the CrisisAdaptive Public | |
Creating Social Change through Technological Innovation | |
Afterword by Richard D Waters | |
Ostala izdanja - Prikaži sve
Public Relations in the Nonprofit Sector: Theory and Practice Richard D. Waters Ograničeni pregled - 2014 |
Public Relations in the Nonprofit Sector: Theory and Practice Richard D. Waters Pregled nije dostupan - 2017 |
Public Relations in the Nonprofit Sector: Theory and Practice Richard D. Waters Pregled nije dostupan - 2014 |
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