Tourism: Past, Present and Future, Opseg 434912407

Naslovnica
Heinemann, 1974 - Broj stranica: 354
Comprehensive study of the nature and practice of tourism, with particular reference to the UK - traces the historical development of tourism, discusses Motivation and the impact of increased leisure time, and examines the Hotel industry, travel agencies, marketing concepts, planning and management aspects, financial aspects, future prospects, etc. Bibliography pp. 339 to 345, diagrams, map and statistical tables.

Sadržaj

The Beginnings of Tourism to 1840
5
The Age of Coal and Steam to 1914
13
The Modern World 19201970
25
The Meaning and Nature of Tourism
39
Determinants and Motivations
53
Statistical Measurement in Tourism
71
Statistics of Domestic Tourism
83
Statistics of International Tourism
91
Marketing Applications
210
Leisure and Resources
219
Infrastructure and Facilities
228
Conservation and Management
236
Organization in Tourism
247
Finance in Tourism
257
a Country in Transition
266
Future Markets and Destinations
279

The Pattern of Tourist Transport
107
Economics of Passenger Transportation
116
Economic Regulation of Transport
124
The Market for Accommodation
135
Retail Travel Agents
163
Tour Operation
170
The British Tour Operating Industry
180
The Marketing Concept
191
Marketing Tools
200
Future Resources
289
Future Organization of Tourism
297
Before 1840
307
E Population Incomes and Holidays
313
K British Airlines in 1970
319
Q Leading Hotel Operators in Britain 1970
325
Summer Inclusive Tour Charter Licence Applications
332
Index
347

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